Matching
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a. | impact marketing | b. | promotion | c. | promotional mix | d. | direct mail | e. | personal selling | f. | direct selling | g. | promotional campaign | h. | core benefit proposition | i. | networking | j. | brand | | |
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1.
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a sales
program designed to sell a specific product or service or to establish an image, benefit, or
point
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2.
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the
sale of a consumer product or service by an independent sales contractor in a face-to-face manner
away from a fixed retail location
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3.
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a
one-off campaign designed to attract the attention of your target market
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4.
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a
statement about the benefits of your product or service to your target market
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5.
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communicating through person-to-person channels in an attempt to sell or gain
information; talking to people with the purpose of doing business
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6.
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the art
or science of moving the image of your business into the prospective customer’s
mind
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7.
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the
selling and taking of orders by an individual salesperson
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8.
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all the
elements that you blend to maximize communication with your target customer
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9.
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advertisements or sales pitch that is mailed directly to target
customers
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10.
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a name,
sign, symbol, design, or combination of these used to identify the products of a firm
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